Thursday, July 3, 2008

Just what are the Benefits of Submitting Articles to E-Zines

E-zine advertising is perhaps one of the most underused forms of promotion. It is a good idea to do your homework, before launching your viral marketing campaign. Article writing and publishing has become the latest buzz in the internet website marketing world. The name of the game as far as Internet marketing

Details have been given about all the various SEO techniques such as writing good original keyword specific press releases, articles, forum posts and blog posts, but we still need to get to the real core meaning of what search engine optimisation is and what it can do for business and how it can affect your business if you do not know anything about it. So let us discuss what it is and also what it is not.

What is SEO? SEO is an art. This means that you need to think at all times of all different kinds of keywords and keyword phrases to satisfy the needs of the search engine spiders. You need to think like a search engine spider. You need to learn how to do this in order to get your websites listed on the first page of the Google search engine. As an example, let us assume that you are promoting a website about leads. The term leads is a billion dollar industry.

If you do intensive research you will find the same result. Companies or people that are on the first page of the Google search engine for the keyword term 'leads' are in it for the money. There is no doubt about that. The company holding the number one position has been holding the 'leads' top spot ranking for a long time. If you start an SEO campaign promoting your 'leads' website and eventually also get listed on the first page of Google, the effort of consistently posting content, titles and original content about the keyword 'leads' will land you in the 'leads' search category of around two hundred million search results.

How do you get the search term 'leads' to the first page of Google? It is not a great secret. It is not a mystery. It is an art to get it here. You will have to work at this art to perfect it as much as possible and to be successful using it. This is not something that will just pop up automatically without you putting effort into it to make sure that it works.

Clyde Thorburn
Search Engine Optimisation Services Specialist
Johannesburg South Africa
http://www.mortgageleadgenerationonline.com
clydesseoservices@freemarketingsystem.net
Landline: 2711 432 2225
Skype ID: clydethorburn
Yahoo IM: crthorburn

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