Thursday, June 26, 2008

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

What is SEO?

SEO is the active practice of promoting a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. It is focused on website promotion by improving the volume and quality of traffic to a web site from search engines via natural (organic) search results for targeted keywords.

Search Engine Optimization Companies that practice SEO can vary; some have a highly specialized focus, while others take a broader and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many Professional Search Engine Optimizers (SEO experts) consider themselves to be in the broad field of website optimization (since so many of those elements intertwine).

We have listed out some of the most essential Search Engine Optimization ethics that needs to be formulated for website promotion:

Directory Submission

Directory submission is a great source of links to the website. Submissions to web directories are the best place to start promoting a new site. Web directories offer links for free, for a fee or in exchange for a link.

Tips:

  • Always submit to relevant and most appropriate category
  • Try to submit to a quality page
  • If paid submission, then be sure to check the relevancy and quality of the link page
  • If Reciprocal, then exchange link with similar PR or a page with higher PR.

Link Popularity

Link Building or back links are very important for optimizing the site on search engines. Google counts every back link as a vote delivered for your website but also considers the quality of the page linking to your website. So, only relevant and quality pages with less number of links should be preferred for Link building.

Tips:

  • Always choose relevant and quality pages for link building
  • Free one way links are the best
  • Pages that link to your website should be indexed with Google
  • Pages that link to your website should be no more than 2 clicks away from the home page and should contain no more than 30 links on the page.

Social Bookmarking

Social Book Marking has become a very important strategy in the SEO process. Social bookmarking sites are "tag based"- which means you can "tag" them with keywords so your visitors that bookmark your site can find them easily later. Search engines when crawl, index these tags, as well as the link, so you are essentially getting free one-way links from high-traffic sites, with all of your keywords attached to them.

Tips:

  • Chose proper tags for your web listing
  • Share your bookmarks with your friends and others
  • Promote your bookmarks as well
  • Comment on others bookmark and let others comment on yours

Keyword Research and Analysis

Keywords play the most important role when it comes to website optimization. As search Engines need just the most informative and useful sites for their visitors, they prefer the sites containing content with the highest priority of the keywords being searched.

Expert Keyword Research is the cornerstone to a successful SEO.

Tips:

  • Always chose keywords relevant to your site's theme
  • Use multi-word phrases
  • Research keywords specifically for each page
  • Country specific Keyword Research
  • Perform Effective Keyword Analysis
  • Ongoing Keyword Research

Search Engine Friendly Design

Before starting search engine optimization process for the website, it is very important to make website Search Engine Optimization friendly. Making web site user friendly as well as Search engine friendly includes a few simple steps.

  • Make it simple
  • Organize website
  • Avoid Javascript and images
  • Avoid scrolling

White Hat SEO

White hat technique to Search Engine Optimization consists of ethical methods of search engine optimization which are recommended by search engines as part of good design. Some of the most popular white hat techniques are:

  • Quality Content
  • Use of Relevant Keywords
  • Use Structural (Semantic) Mark Up and Separate Content from Presentation
  • Proper use of Titles and Meta Data
  • Keyword Research and Effective Keyword Use
  • Quality Inbound Links

Know these SEO Tips in detail and more of these Search engine optimization tips.

View our List of Free Directories for submission and social bookmarking sites and SEO Process.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

After perusing page after page and article after article of How To increase page rank until I was almost comatose. I have decided to throw my hat into the proverbial ring and shed some light on the way I would go about increasing page rank.

Now if you decide to use my ideas please note that it is imperative that you keep timing in mind. You know the old saying. Out of sight out of mind well I am sure that applies here. Also, remember these are ideas and I would like some sort of credit if all goes well and complete absolution if it fails hideously.

As a web designer once told me, You better pay up or the page you are looking at now will no longer be there. (What a joker he was). Anyway, below you will find a few tips that I will be using and as I said before they are not for the weak.

First get in touch with Google and tell them that you Yahoo meant absolutely nothing to you. It was a fling and you swear your undying love only to Google. (Alternatively, you can use King who knows it cannot hurt).

Secondly, send flowers to Google I would say everyday about a month before the update religiously. (Do not forget to have a resource box where you can submit your domain address) Remember to check your spelling.

Third, offer to do their laundry I am sure there are single people working there that would appreciate this. In addition, if that does not work suggest donating one of your organs. (Their choice of course) In addition, while you are at it suggest to them they contact DMOZ and let them know about your generosity. (Just in case they have a few hundred laundry loads, they need to have picked up. (I am here for ya)

Lastly, when the page rank update takes place and if it does not meet your approval. Deny it and let them know it was a mistake you would like to have changed please to something like a 7 or 8 whichever is good for them. In the end if all of these tactics prove to be worthless then I suppose I will be back reading forums and linking to sites and writing articles until I am comatose.

I am the owner of Homerepairnet.com. I am also a contractor. Visit us at: http://www.homerepairnet.com

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

It's stunning sometimes how far article marketing has come over the last few years as an effective means of promoting business through educational articles. But precisely because it is so useful to online business, it is getting perverted by overzealous marketers. Some are using software that "Blasts your Article to 10,000 ezine publishers!" and others are simply SEO copywriters who write horrible so-called articles disguised as keyword lists parroting repetitive keyword phrases 15 to 20 times in a 700 word article. Some submit their article perversions for their clients or even to benefit their own Adsense filled sites.

Other article marketing perversions include a sort of "advertorial" article, clearly written by copywriters, purely for promotion of client interests, in deceptive testimonial form to sell a service, software or product and gain links to client sites. Some using this technique loudly proclaim a service as though they just discovered it themselves when a simple search for their name beside the product they recently "discovered" shows that they have been hired wordsmiths for the newly "discovered" company for several years.

Further web content and article marketing perversions include the submission of press releases disguised as articles by clueless PR people who have little to no understanding of article marketing. They submit their client releases to article distribution services and article archives mindlessly without even attempting to change the distinctive form of a press release into something resembling an educational article. They even include the outdated -30- or ### which signifies the end of a press release.

As an online marketer myself, I've written and distributed press releases through appropriate PR forums such as PRWeb and the like for clients. They are used as one means of gaining visibility and exposure for online businesses. Sometimes we do rewrite them as articles and distribute those through article distribution channels if they can actually be adapted to a semi-instructional or entertaining form of web content. The standard journalistic five W's are entirely out of place in article marketing. The factual reporting must be converted to an educational "how-to" format or a form of instructional and entertaining short article.

Next among web content clueless come the newbies who have been told that article marketing is useful for gaining links. Often these newbies will include a half dozen of their own URL's without the http:// portion - unaware that web content management software will NOT turn those web addresses into clickable links and losing the value of those links wherever the do manage to get published. These dimwits fill the article with links to their own sites and affiliate program or ad-tracking redirect links, very nearly turning the article into a directory menu of their own site in the hopes of gaining multiple links from a single article.

Just one thing stands in the way of that silly expectation of easy link popularity - NOBODY will publish the article except those worthless Adsense filled automated sites which blindly publish EVERYTHING distributed through some freebie article distribution lists. Those links will do the author very little good coming from worthless, poorly ranked sites. That is if the distribution list will even publish that type of blatantly self serving article. Most article sites refuse to accept and distribute articles with self-referencing links within the article body and say so clearly in their guidelines for submission.

But then - Keyword Parrots, PR shills and linking fanatics don't read web content article submission guidelines.

Copyright August 12, 2005

Mike Banks Valentine operates http://Publish101.com Mike Valentine Provides content aggregation, press release optimization and custom web content for Search Engine Positioning http://www.RealitySEO.com

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Search Engine Optimization is becoming a more and more complicated area especially with the recent updates and data refresh done on the search engines' index. However, the basic concept for good ranking does not change. The following illustrates five most important SEO techniques as summarized from the Google Webmaster Guidelines that all webmasters should follow.

The first step into SEO is to create a site that allows the bots from the search engines to crawl. A web page is as good as offline if it does not appear in the search engine's index. It is advised to use clean and static urls for a page rather than lengthy url with complicated parameters.

It is stated clearly in the Google Webmaster Guidelines that they do not index urls with session ids. In addition, they will not index pages that require user authentication as the bots visit pages like a general user. Search engines also cannot guarantee that they will index all the dynamic urls. Therefore, in order to facilitate the search engines in crawling all the pages, static urls are always preferred.

The second technique is to create a site that holds unique and fresh content. Search engines like to index fresh content. A frequently updated site will find the bots returning to visit at a shorter interval. Adding unique content regularly will also help other users to find the site more easily as these pages will add on to the respective domains search index in the search engine database.

Third technique is equally important as it ensures that search engines can crawl every page in a site successfully. Having a text link navigation system is highly recommended for SEO purposes as it is almost guaranteed that the bots will visit all the pages via the text links. Avoid using JavaScript and Flash navigation system, as the bots will ignore them. Implement a Google Sitemap is also recommended, as this will help the search engines to find any pages that may be missed during the crawl.

After implementing a search engine friendly navigation system, the Webmaster should focus on the keywords allocation and place the targeted keywords in appropriate places. Of the entire HTML markup, the most important tags to take note are the title and the headers. It is advised to have a different title for every page and to adopt a proper hierarchy of headers so that search engines know what are the content that the pages are focusing.

The final step towards a good search engine ranking is to attract organic links. Organic links are natural links from content related pages. Google only takes into account of these natural links when ranking and indexing pages as stated in their guidelines. Although linking from the unrelated pages does not hurt its rankings, they will not help either.

KC is a SEO consultant with several years of related experiences. His advice has helped several Webmasters to increase their SERP. KC is also the founder of USESEO.COM, a site that offers free SEO techniques.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Developing a strategic internet marketing plan is an absolutely essential element to any business model. Without creating and implementing a strategic internet marketing plan, you are using an ambiguous, brushstroke approach to your business and shouldn't expect to achieve any significant success. Starting an online business without proper planning is a surefire way to realize failure.

Although the implementation of an internet marketing plan may differ from client to client, the primary goal remains the same: to target, attract, convert, and retain visitors to your website(s). Strategic internet marketing is simply about having a plan that utilizes proven marketing tactics to get high converting results. It's great to have big, lofty dreams about achieving success, however if one doesn't develop and implement the proper goals to realize those dreams, success is an unrealistic expectation.

Developing and implementing a strategic internet marketing plan will keep you focused on those aspects of your business that are most important and help you avoid actions that are non-essential. Think about those internet marketers that are making millions online, constantly increasing the size and influence of their businesses. These successful business owners understand the value of utilizing a strategic marketing plan and are constantly tweaking these plans to achieve greater success. When we fail to plan we are essentially planning to fail. Failure to plan will inevitably cause even the most gifted marketers to become distracted. It's a sad reality that so many competent marketers who do not have a strategic marketing plan waste valuable time and resources simply because he or she cannot stay focused.

Internet marketing for home-based businesses starts with creating a blueprint for success. Develop a strategic internet marketing plan that is designed to accomplish your specific goals. A core of business principles in your strategic internet marketing plan will give you an excellent start toward business success. Like a car, your plan is the engine that makes your business go.

Scott Brooks is a successful entrepreneur with over five years experience in internet marketing. Get a free, comprehensive guide to teach you how to wildly increase your earnings by selling profitable low, mid and high ticket products.

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